Setag Yachts

At Setag, bespoke truly means bespoke. Whatever your requirements, we have the expertise at hand to ensure your refit perfectly reflects your vision. Be it interior refurbishment (custom designed and made), mattresses built for your personal comfort, your audio and visual needs, lighting, safety, stabilisation and electronics (including night vision and navigation) – we can draw on the best talents in the business.

There is no such thing as asking too much for your refurbishment: we will go above and beyond to achieve whatever it is that you need. Contact us for more information on how we can Remaster your yacht.

No job is too small or large.

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Stabilisation & Lighting

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Natural Stone Surfaces


Silent Night

Explore our remastered projects to discover exactly what we can do for you….

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Case Studies

We believe that true luxury evolves through a lifetime of dedication. But it is often hard to quantify what raises something to the level of a luxury product. It is more than a name or a logo: rather it is an attitude, a constant striving for perfection.

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  • Art of the possible

Explore concept projects we have put together to help you Realise The Art of The Possible.

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The Third way

We offer a new option: a ‘Third Way’ for yacht purchasing. Through our unique, truly bespoke design & refit service, you can buy a pre-owned vessel, add value to it by creating an environment designed for you with a completely new interior and state-of-the-art technology. In other words, you can have the best of both worlds.  

You can trust your yacht is in the hands of the experts.

With over 200 combined years of experience, SETAG is founded on a deep-rooted knowledge and understanding of every stage of the process of creating the best motor yachts in the world.

Discover more about our team below.

setag staff in branded jackets on a marina talking to customers

With SETAG, you can make a huge difference when you buy something secondhand, maybe a bit tired and then you put all of this beauty in it and you create what effectively is a brand new boat. Completely to your own liking, your own standard...creating the perfect boat for us.
Brilliant boat look and feel at pre-owned prices - by the industry experts. Recycling at its best!
The great thing is, none of this is off the shelf - I love this boat and now she’s got her frock on...this is the best money I've spent.
If you want to redefine, refit and remaster your boat who better to do it than the people who designed it in the first place? "What a fantastic idea!"
We cannot recommend the SETAG team highly enough. If you love your current boat, then for a fraction of the cost to change it, have it SETAG’d. The SY branding certainly helped us obtain a premium price. We got what we paid for her in 2017 plus what we spent with you!
I have worked with Chris for over 30 years and I’m pleased to see him develop his own brand - along with likeminded people with industry-leading expertise. The future is bright for Setag Yachts and pre-owned yacht owners, who can now refurbish their vessels to today’s - or even tomorrow's standards.
That has been one of the key selling points for us – having that personalised service and having a boat that is unique to us – is standout in its own right. We are pretty blown away…very very pleased. I think it’s fabulous…it has transformed the boat.
The perfect way to open up a new market: the "true reflection of luxury". Setag gets it: simplicity and personalisation are key – with the depth of knowledge to deliver.
Setag are probably the only company who can carry out all the tasks as a ‘one stop shop’. Other yards were reluctant to price work and needed to subcontract many tasks meaning higher costs and longer lead times. If you are in any doubt speak to Chris and his team, they know boats like no one else.
We have been waiting for this quality of service: a comprehensive, professional refit that we can rely on – because of the pedigree of its staff, with over 200 years' experience in our market.
You have put Princess magic into our beloved Broom.
Never have I come across a more able collection of professionals in this market. We have complete trust in Setag, since its team has been in the business for as long as we can remember. We're very excited to welcome this specialist refit company into our portfolio.


Don't just take our word for it...

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  • ← Safety & Prevention

5 Man Overboard Safety Devices Tested


We tested five MOB wearables — wireless safety devices that detect and alert when someone falls overboard — and came away with useful observations on their value.

Man overboard safety device

It's well-worn advice that bad things can happen fast during a good day on the water. Should someone (pets included) fall overboard, every second counts in pulling them back on board. Wireless MOB devices deliver instant alerts while pinpointing the person in the water's location. (Photo: CrewWatcher).

U.S. Coast Guard recreational boating statistics show 274 people fell overboard in 2018 — and those are just the ones reported. Pleasure boaters, like most people in life, are prone to believe the delusion of "It won't happen to me." But it isn't very difficult — or expensive — to help ensure you or your crewmembers don't become one of those statistics.

Personal flotation devices remain the most essential tool to surviving man-overboard (MOB) or crew overboard (COB) situations. But over the past decade, wireless, wearable electronic devices that sound an alarm in MOB situations have proliferated the marine safety market. While each device is designed for the same objective (saving lives), there are differences to consider when purchasing an MOB device for your particular type of boating. For example, most don't shut off the engine, but some do. Most are smart device app-based, while one unit we tested is hard-wired to a central hub mounted on the dash.

The BoatUS Foundation recently tested five devices aboard two boats in a real-world situation to gauge their effectiveness and demonstrate the differences in their operation. Each of the units performed pretty much as advertised, so the purpose of this report is to provide first-hand observations of their similarities and differences, rather than rankings.

The test was conducted on a sunny October day out of Severna Park Yacht Basin on the Severn River, north of Annapolis, Maryland. There was no notable current running on our test ground. I joined the Foundation crew: Ted Sensenbrenner, development director (who organized the test); Jennifer Dadamo, multimedia and web project administrator (who videotaped testing with a drone and retrieved the MOB in a dinghy); and Dana Senholzi, marketing coordinator (and designated "dunkee").

The testing methodology was as real-world as we could create: Dana (in full-body wet suit and wearing a life jacket) would attach an MOB unit to her wrist or life jacket, then leap over the side of a slow-moving boat. We noted time and distance (with an open reel tape measure) before the alarm sounded, then Ted at the helm would throttle back and decipher from the phone app the most direct route to turn and retrieve Dana. The fifth unit, the one hard-wired to a central hub, is not app-based and doesn't incorporate a smart device (see Fell Marine MOB+ below).

The Sentinels

There are at least a dozen wireless MOB devices on the market, some designed more for offshore use. We settled on five reasonably priced units for inland and coastal usage, whether that's cruising, angling, or water sports. They all work similarly: a "break" in the wireless signal that links the MOB device with the receiver triggers an audio alarm that alerts the crew on board. Here's a look at the units we tested.

Man overboard devices comparision table


Fob device that manufacturer Weems & Plath claims is the only MOB device truly water-activated and responds "30 times faster than a personal AIS beacon at one-third the price."

How it works: If an activated beacon attached to the crewmember detects water or loses its signal, the app will automatically sound an alarm within 6 seconds and announce "man overboard" at maximum volume, even if the phone or tablet is in silent mode. The alarm intensifies until you tap the "start rescue" tab. In addition to the audio alarm, your phone or tablet will vibrate and flash its camera's strobe light. Using the Virtual MOB Compass, CrewWatcher visually guides you back to the "point of loss." The MOB icon moves relative to your boat's course. You just need to line up the MOB icon to your bow and keep the icon dead ahead. CrewWatcher is designed for nonmetal vessels up to 45 feet.

CrewWatch on dog collar

The Crew Watcher fob can be attached to a dog collar.

What we liked: You certainly can't ignore this warning, regardless of how loud your stereo is playing. After sounding the alarm, the app will automatically provide latitude and longitude coordinates of the MOB event, time of the event (and a counting elapsed time from the event), and will visually guide the rescuer using the virtual MOB compass. One smart device pairs with up to five beacons and can be attached to a pet collar.

General observations: We would prefer the fobs come with lanyards, but overall CrewWatcher was a top performer. $89.99 |


Wristband design that integrates ACR's OLAS (Overboard Location Alert System) technology that works by detecting a break in the "virtual tether" from a mobile device. Recommended for boats up to 40 feet.

How it works: When activated, an alarm will sound within 8 seconds, and the app records the latitude/longitude of the incident using the smart device's GPS. The skipper is directed to the location of the MOB event with clear virtual compass and bearing data. ACR OLAS stores all location data and time of incident required by the rescue services.

What we liked: One smart device can track up to six different tags, and each OLAS transmitter can be tracked by an unlimited number of phones/tablets. The system can function with a mix of OLAS tags and OLAS FloatOn (see below) connected on the same app. Designed to easily be attached to a pet collar.

General observations: Another of our favorites for its easy set-and-forget operation. We did not test this feature, but ACR says its Solo Mode will automatically text message (SMS) your emergency contact with your GPS coordinates in the event you get separated from your boat. An ACR device we did not test is OLAS Guardian (it wasn't available), which shuts off the engine (along with sounding an alarm) when paired with an OLAS CORE base station. $85 |


Fob device with an LED flashlight and water-activated strobe.

How it works: The ACR OLAS technology detects a break in its "virtual tether" within 8 seconds. The smart device then sounds an alarm and records the latitude/longitude of the incident using the phone or tablet's GPS. A virtual compass directs the skipper to the GPS location where the MOB occurred. All location data and time of incident is recorded. Users can track up to six different OLAS Transmitters with one phone/tablet, and each individual OLAS Transmitter can be tracked by an unlimited number of phones/tablets.

What we liked: The app fired right up, quicker than others tested. In addition to the audible alarm on the mobile device, a strobe light automatically activates once the transmitter's integrated water sensors detect 6 seconds of water connection. The high-power strobe flashes once every second for up to 20 hours and is reportedly visible up to 3 nautical miles away — an important additional safety tool for low-light rescues. The fob also functions as a flashlight and can attach to a pet collar.

General observations: Suitable for offshore use. FloatOn seemed to bounce around more than the other fob devices, so it was a little awkward hanging from a life jacket. $139.95 |

Did You Know?

Autotether marketed the first wireless engine cutoff MOB alert system in 2007. 

Fell Marine MOB+

The only device we tested that incorporated an "xHUB" installed on or near the helm console and wired into the on board AIS and a wearable "xFOB" that can be inserted into a wristband or clipped onto a life jacket. One fob (worn by the skipper) shuts off the engine if the xFOB is submerged in 4 inches of water or is beyond range of the xHUB, while the other fob(s) sounds an alarm. Up to four xFOBs can be connected at the same time.

What we liked: With its wireless engine cutoff, it addresses the serious danger of a runaway boat. The versatility of wearing the fob on a wrist or a life jacket was useful. Although MOB+ is not app-based, and its hub doesn't display a virtual compass to guide the skipper to the MOB, the alert was instantaneous once Dana landed in the water. She was less than 40 feet away by the time we turned around.

General observations: A great device for solo skippers because the boat stops if you fall overboard. The design forces the skipper to use the device EVERY time the boat is used unless he or she overrides it every time the boat is started using the skipper's fob. The system also can be activated manually simply by pressing the fob, which could cause some accidental engine cutoffs. There's a 6-second delay before you can restart the engine. Having to wire in the system might require this to be a pro installation. $199.99 (plus installation cost) |

Wristband design for use on boats up to 50 feet (due to the limitations of Bluetooth coverage to avoid false alarms caused by distance from the home port). Not for steel or carbon boats, according to the manufacturer.

Sea tag worn while fishing

All of the devices tested were easy to use and comfortable to wear.

How it works: Your smartphone signals an alarm and records the GPS position if the wristband wearer falls overboard and the signal is broken. The app also displays the MOB's position, the real-time position of the boat, and provides updates on the heading and distance to the last-known position. If necessary, you can contact emergency services directly from the app.

What we liked : This was the simplest to set up out of the box. Sea-Tags is also the only device we tested that puts an icon of the boat on a chart setting, so it was easier to understand, and you can navigate to the MOB just by the app compass display. This was the only unit tested that pairs with an "unlimited" number of Sea-Tags, and can pair with multiple smartphones.

General observations: The wristband is on the stiff side and a little trickier to put on than the other wristband models. Sea-Tags were designed in France, built in China and, with no North American retailers, must be bought directly online. $82  

Our Testing Takeaways

  • Those devices with smartphone apps were easy to install, link, and arm. The app confirmed power/connection.
  • We agreed we would like all of the devices to more clearly indicate when they are "on," both at the helm and in the water. The small indicator lights were tough to see in bright sunlight.
  • We preferred the wristband designs to the fob models. They were more comfortable to wear, close to your body, and didn't dangle, which has the potential to get snagged. One caveat: If you want a device with a strobe, having it on a fob will help ensure it's visible if the wearer is unconscious or not able to hold his/her wrist up.
  • None of the devices, except for the ACR OLAS FloatOn, made a sound on the MOB end, leaving Dana to wonder if the skipper knew she was overboard.
  • Before your first use, test the range limitations before heading out to avoid false alerts. We learned a lot by running the devices through their paces.
  • On our initial test, we were surprised that only one device displayed latitude/longitude coordinates, which could be confusing to many skippers. On the water, we realized it was a setting error and switched on the virtual compass. Don't make the same mistake. Read the instructions thoroughly before use.

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Rich Armstrong

Senior Editor, BoatUS Magazine

A journalist by training, BoatUS Magazine Senior Editor Rich Armstrong has worked in TV news, and at several newspapers, then spent 18 years as a top editor at other boating publications. He’s built a stellar reputation in the marine industry as one of the most thorough reporters in our business. At BoatUS Magazine, Rich handles everything from boat and product innovation and late-breaking news, to compelling feature stories, boat reviews, and features on people and places. The New Jersey shore and lakes of lower New York defined Rich's childhood. But when he bought a 21-foot Four Winns deck boat and introduced his young family to the Connecticut River, his love for the world of boats flourished from there.

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"a boaters dream" - boat slip steps from covered porch. sea tag lodge unit 13.

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Popular amenities.

  • Outdoor Space Outdoor Space Outdoor Space
  • Kitchen Kitchen Kitchen
  • Barbecue grill Barbecue grill Barbecue grill
  • Free WiFi Free WiFi Free WiFi
  • Air conditioning Air conditioning Air conditioning

Explore the area


  • Popular Location Maui Jack's Waterpark 6 min drive
  • Popular Location Museum of Chincoteague 6 min drive
  • Popular Location Chincoteague National Wildlife Refuge 7 min drive
  • Airport Salisbury, MD (SBY-Salisbury - Ocean City Wicomico Regional) 67 min drive

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Welcome to Newly Renovated Assateague Inn 111-2R!

Only 5 min. from the Beach!

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Cattail Cottage -Single Family Home -Close to Town-Linens and Towels Provided

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Waterfront, 2nd floor. Dedicated boat slip. Great view of ponies and lighthouse.

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Small cottage for those little getaways

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Welcome to Sea Treasure - You will treasure these Views forever......

Find your 'Sea Treasure' on Chincoteague Island!

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Assateague Inn 104 has been gorgeously Renovated for 2023!

Only 5 min to Assateague National Seashore!

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Ocean East 1 is a beautifully located Vacation Home and even welcomes your famil

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The Oaks - 2BR Island home close to town & shopping. Linens provided!

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"The 3 Sisters" Ivy's Cottage-Adorable In Town Cottage Near Historic Main Street

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Waterfront Unit on Assateague Channel View with Floating Dock

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Creekside Paradise - Water Front - Water Access - Pet Friendly -Shared Dock

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Comfortable & pet friendly home with a view of the bay with a golf cart option.

Family Tides - The only thing missing here is YOU.

Make fabulous Vacation Memories at Family Tides Vacation Rental on Chincoteague


2BR Snug Harbor Waterfront Cottage with the Most Spectacular View of lighthouse

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Sunset Bay 319 - Bella Vista!

No Problem (Formerly The Teague House) on peaceful Marsh Island - just across the Channel from Chincoteague Island!

No Problem (Formerly The Teague House) - Wonderful Waterfront!

House rules, important information, you need to know, about the neighborhood, chincoteague.


What's nearby

  • Robert N. Reed Downtown Waterfront Park - 4 min drive
  • Maui Jack's Waterpark - 6 min drive
  • Museum of Chincoteague - 6 min drive
  • Chincoteague National Wildlife Refuge - 7 min drive
  • Assateague Lighthouse - 10 min drive

Getting around

  • Salisbury, MD (SBY-Salisbury - Ocean City Wicomico Regional) - 68 min drive


  • ‪McDonald's - ‬6 min drive
  • ‪Island Creamery - ‬5 min drive
  • ‪Captain Zack's Seafood - ‬4 min drive
  • ‪Famous Pizza & Sub Shoppe - ‬5 min drive
  • ‪Ropewalk - ‬5 min drive

Frequently asked questions

No, pets are not allowed at this property.

Check-in begins at 2:00 PM.

Check-out is at 10:00 AM.

This family-friendly Chincoteague condo building is located on the waterfront, within 2 mi (3 km) of Chincoteague Channel and Robert N. Reed Downtown Waterfront Park. Maui Jack's Waterpark and Museum of Chincoteague are also within 3 mi (5 km).

Great location

Boaters dream, about the host, hosted by r. scott & charlene regner.

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Sea-Tags, the solution to recover a man overboard

Sea-Tags Bracelet

Securitag invented the Sea-Tags bracelet to democratize safety at sea. Widely acclaimed since its launch in 2016, this solution is now available in stores.

François-Xavier Ricardou

Democratizing safety at sea

It's a simple bracelet Sea-Tags orange sold only 89 €. It incorporates an electronic transmitter and sends a Bluetooth signal to all smartphones connected to it. If this signal goes off, the smartphone memorizes its position, rings and can send a message to earth to warn of a possible danger. It's very simple, it works with all phones and it democratizes safety at sea.


A simple and reliable system

The transmitter, the size of a watch, is powered by a CR2032 battery which ensures an autonomy of 600 hours (or one month of non-stop navigation). On the back of each transmitter, there is a QR code that is flashed with the phone or phones that must monitor this beacon. A phone can monitor several beacons, but one beacon can be monitored by as many phones on board (that's the intelligence of the system).


Once paired, the phone ensures that it always receives the beacon signal (a Low Emission or Low Power Bluetooth signal). This signal is interrupted as soon as the beacon is immersed in water (during a fall into the sea for example). Immediately, the phone starts ringing to warn the rest of the crew that the beacon is no longer responding (the same with all the phones on board connected to this beacon).


On the screen of the telephone is displayed the name of the beacon (the first name of the crew member for example) and especially the heading and distance to the point of fall (position at the time of the fall).

Safety also for the solo sailors

When sailing alone, as is often the case for fishermen, the system also works. The phone must remain on board (and not on the solitaire !). If the signal goes off, the phone can automatically send an SMS message to 3 pre-programmed phone numbers with GPS position at the time of the fall. This allows people to alert from the ground.


Of course, solo operation works if the phone is within network range to send the message. That is, along the coast and not offshore.

To avoid consuming battery power

This beacon is also smart. It knows when it is worn on the wrist (movement) or simply stored in an equipment. In the latter case, the beacon automatically stops after 6 hours of immobility to limit battery consumption. In addition, an acoustic signal is triggered when only 30% of the battery life remains. This allows time for the battery to be replaced.


For everyone, all the time

Naturally waterproof, this bracelet must be worn as soon as you board. All you have to do is start the application on your smartphone and the entire crew will be under surveillance.


Available at 89 € the bracelet - the application that runs on Android and iOS is free - this is a great gift idea to guarantee the security of all your loved ones.

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Interesting Engineering

Interesting Engineering

Photos: 'Sports car of sea' Tureddi's Bluephire 34 redefines yachting

Posted: June 20, 2024 | Last updated: June 20, 2024

The Bluephire 34 is the Italian shipyard Tureddi’s inaugural masterpiece. This 112-foot aluminum superyacht is a testament to Mediterranean luxury. Designed by Christian Leyk of Coquine Design, the Bluephire 34 seamlessly blends cutting-edge technology with Tureddi’s renowned artisanal craftsmanship. The yacht is a beacon of innovation, signaling Tureddi’s vision for the future of yachting.

Bluephire 34 is Tureddi's Mediterranean masterpiece

Tureddi’s in-house team brings decades of expertise to the Bluephire 34. These seasoned artisans have meticulously crafted over 60 yachts in renowned shipyards like Viareggio and Livorno. Their skill is evident in every detail, from the sleek aluminum hull to the refined interior finishes. The Bluephire 34 showcases Tureddi’s unwavering dedication to excellence.

Tureddi's legacy of craftsmanship shines in Bluephire 34

The Bluephire 34 is aptly dubbed the “sports car of the sea.” This open cruiser redefines luxury yachting with its elegant lines and low-slung profile. It emphasizes indoor-outdoor living, making it perfect for those seeking style and functionality. The yacht offers abundant space for relaxation and entertainment, boasting a nearly 23-foot beam and a 230 GT interior volume.

Bluephire 34 is the 'sports car of the sea'

Step inside the Bluephire 34 and be captivated. The loft-like living quarters center around a breathtaking glass salon. This space dissolves the boundaries between inside and out, flooding the interior with natural light. Panoramic views of the surroundings enhance the experience. A comfortable lounge, formal dining area, and well-stocked bar invite guests to unwind and socialize. Sunbeds and cozy lounges are scattered throughout, offering relaxation zones. The pilot house, with additional seating near the helm, provides a prime vantage point for navigation.

It offers a loft-like oasis of light and luxury

The Bluephire 34 caters to the most discerning guests. Three lavish staterooms accommodate up to six guests in comfort and privacy. Well-equipped crew quarters ensure seamless service. Tureddi offers customization options, allowing buyers to personalize the yacht’s color schemes and other details.

The yacht features personalized luxury for guests

The Bluephire 34 is not just elegant; it’s powerful. Two MAN V-8 engines, each generating 1,000 horsepower, propel the yacht to a maximum speed of 35 knots. At a cruising speed of 14 knots, it boasts a range of 450 nautical miles. For those seeking enhanced performance, Tureddi offers the option of two MTU 16V 2000 M96L engines. These provide a range of 370 nautical miles at 25 knots.

It showcases elegance and power on the waves

The Bluephire 34 is listed for sale with Adrian Soos and Thomas Merlier of Ocean Independence. This exceptional yacht is an investment in luxury and performance, priced at approximately $12.3 million (€11.5 million). With a delivery time of just 18 months, buyers can soon embark on their next adventure.

The luxury yacht comes with a good price tag

Tureddi’s entry into independent yacht production marks a new era. The Bluephire 34, the first in its fleet of semi-custom superyachts, sets a high standard. This yacht is a testament to Tureddi’s commitment. It pushes boundaries with cutting-edge technology, artisanal craftsmanship, luxurious amenities, and exhilarating performance.

Bluephire 34 marks a new era for Tureddi yacht innovation

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Mallorca, the destination chosen by Mark Zuckerberg to debut his $300 million megayacht

The facebook founder gifted himself the vessel, which has a tennis court and helicopter, for his 40th birthday. the businessman is now sailing through the waters of the balearic island with his family to celebrate his father’s 70th.

Mallorca Mark Zuckerberg

The group of megayachts that have been sailing the waters of Spain’s Balearic Islands since the arrival of good weather has welcomed a new member. While last year it was Amazon founder Jeff Bezos who debuted his $500-million toy called Koru, this year, it was tech entrepreneur Mark Zuckerberg who is sailing the Mediterranean with his latest acquisition: a megayacht called Launchpad. The 118-meter-long vessel, made by Feadship from the Netherlands, is valued at $300 million. The luxury yacht was completed last March and was delivered to Zuckerberg on May 14, the same day that the Meta founder and owner turned 40 .

The ship flies the flag of the Marshall Islands, in the region of Micronesia, and, according to its technical specifications, it is 118 meters (387 feet) long, 17 meters (55 feet) wide and has a capacity for 24 guests, to which up to 48 crew members can be added. It can reach a speed of 20 knots with a range of 3,000 nautical miles, and the cost of its annual maintenance costs is more than $30 million.

The luxury yacht was designed by experts from Monaco-based Espen Øino International, which has a long track record in designing large vessels. Little is known about its interiors, beyond the fact that they were designed by Zuretti Interior Design, a French company dedicated to yacht interior design. The Launchpad has three decks, in white and navy blue, the bow has a tennis court, while on the aft deck, there is a helicopter to bring in guests from the mainland. On one side of the hull there is a glazed terrace for sunbathing or dining in front of the sea. During the time that is has been moored in the Bay of Palma, in Mallorca , slides and inflatable water toys have been seen in the sea.

Last week, the crew tested the yacht and the ship’s helicopter, signalling Zuckerberg’s imminent arrival. The social media guru landed in the private area of Palma airport on Friday night, June 14. The businessman and his wife, Priscilla Chan, were snapped leaving the terminal, with their three daughters: Max, August and Aurelia. The family was picked up by a vehicle that took them directly to the port of Palma, where the Launchpad was located. In recent weeks, the megayacht has been moored in the luxurious Club de Mar-Mallorca, fitting in beside the vessels of wealthy sheikhs and businessmen. Over the weekend, the Launchpad sailed to the south of the island, to spots such as Santa Ponça. So far, no photos have been taken of the Zuckerberg family or their guests on dry land.

Mark Zuckerberg's superyacht 'Launchpad' in Port Everglades, Fort Lauderdale, Florida.

Last weekend, Zuckerberg himself posted a photo on his Instagram profile, which has almost 14 million followers. In the image, he appears with his entire family as they celebrate his father’s 70th birthday. The group is seen wearing identical T-shirts that read “Ed’s Kids” after his father. Around 20 family members have come together on the megayacht to celebrate the milestone birthday. Zuckerberg’s three siblings also appear smiling in the images, joined by their partners and children.

“Happy Father’s Day to the man who started and continues to inspire our whole family,” Zuckerberg posted. “We’re also celebrating his 70th birthday and it was really something to hear the grandkids (at least the ones old enough) take turns telling papa all the ways he is meaningful in their lives last night at dinner. Here’s to many more.”

View this post on Instagram A post shared by Mark Zuckerberg (@zuck)

Megayacht debuts

The Launchpad , which also has a support vessel called the Wingman , is the latest megayacht to make its debut in Mallorca. Last year, Bezos launched Koru, the largest sailing yacht in the world, measuring 127 meters (416 feet). The Amazon founder and his fiancée, news anchor Lauren Sánchez , sailed the Mediterranean last summer on the $500-million vessel. Both arrived to the yacht directly by helicopter from a private plane that landed in Palma and were also photographed with a group of friends in Ibiza.

The Koru was also docked at the luxurious Club de Mar-Mallorca in Palma, the capital of the Balearic Islands, where producer David Geffen often moors his yacht Rising Sun . Just a couple of weeks ago, this gigantic 138-meter boat welcomed Kendall and Kylie Jenner , who spent a few days off with their mother, Kris Jenner, on the coast of Mallorca. In recent summers, Geffen has regularly sailed across the Balearic Islands with famous friends such as Bezos himself, actor Tom Hanks and singer Paul McCartney.

View this post on Instagram A post shared by Kendall (@kendalljenner)

Chinese tycoon Jack Ma, founder of the Alibaba group , also debuted his megayacht Zen in Mallorca. The ship made its debut in 2021 after its construction was completed in a shipyard in the Netherlands. At the time, Jack Ma had largely out of the public view for two years after publicly criticizing China’s regulatory system. He was spotted on the Balearic island that summer playing golf in the municipality of Calvià, where his yacht was anchored. He liked the island, and he returned in 2022 the following summer.

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